Fashion

Fashion On Wheels

This has to be the coolest thing on wheels since the convertible! The StyleLiner is a fashion wagon that cruises the streets of New York.

Fashion stylist and jewelry designer Joey Wolffer, is the creator of The StyleLiner-- a fashion forward vehicle that brings style to your door. Wolffer refurbished a twenty-foot potato chip truck, and filled it to the brim with extraordinary accessories. It's  a unique mobile sho pping experience.

The StyleLiner features carefully curated merchandise, a combination of unique and limited edition creations by a host of international designers (which you will not find in other stores) along with her signature jewelry and accessories collection.

You can catch The StyleLiner when it parks across from The Standard Hotel, New York in the Meatpacking District at the corner of 13th & Washington Streets.

Thursdays through Sundays, from 4 - 9 PM nightly. Follow us on Twitter for additional times and locations www.twitter.com/thestyleliner.

ABOUT JOEY: Joey Wolffer, jewelry designer, fashion stylist--and now entrepreneur, has spent years traveling the world on a quest for exciting and authentic accessories. Top Shop, Miss Selfridge and Jigsaw are only a few of the retailers who sold the merchandise Joey designed, based on the treasures she sourced in Northern Africa, Brazil, the Balkans, and Europe. While she designed for Meems Ltd. in London, this first-generation American further developed her sophisticated, worldly sensibility. When The Accessory Network tapped Joey to become their Senior Designer, she returned to New York. Two years later she accepted key positions as Senior Jewelry Designer and Trend Director for Jones Apparel Group. Today you can find Joey at the helm, or rather, at the wheel, of her own enterprise: The StyleLiner. As Joey drives The StyleLiner around, she proves that the entrepreneurial apple does not fall far from the tree: her great-grand father, co-founder of Marks and Spencer, started out as a street peddler.