September 10, 2010

When Your Spouse Starts Wearing Axe

By Elizabeth

axeSo I was cleaning my husband's bathroom the other day-- we don't share the same bathroom and no, I don't have a housekeeper-- and I discovered a new product in his medicine chest. Next to the Old Spice deodorant was a bottle of Axe body wash. I'm thinking to myself, what the hell? Really?

 

As you may already know, Axe markets its body washes and deodorants to young men who naively think the smell will attract hoards of hot women. So what does that say about my husband? Either he's young and stupid or getting older and wants to feel young and stupid.

 

While thinking about what to say to my husband about his new found youth I realized he's doing what millions of women do everyday-- buy into beauty marketing. We all buy things that make us feel younger, hotter, thinner, etc.  So until hoards of women start chasing my husband down the street, he can wear anything he wants—well, almost anything.

 

 

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